Behind the scenes: How ALtravel carefully selects its guides

Because a trip is only as good as the person who leads it. When you travel with ALtravel, you’re not just visiting a place — you’re discovering it through the eyes of someone who lives it. Our guides are more than tour leaders. They are storytellers, ambassadors of their region, and bridges between cultures.

But how do we choose them? Here’s a look behind the scenes.

1. We Look for Passion First

Before experience, certifications, or language skills — we look for spark. A genuine love for sharing a place and its history. The kind of passion you can feel when someone speaks.

Take Alex, for example. He grew up in Normandy, and can walk you through the D-Day beaches as if history were unfolding right in front of you. He doesn’t just tell facts — he brings stories to life: the courage, the silence, the landscapes that still hold memory.

This is what we mean by passion.

2. Local Roots Matter

Every ALtravel guide is connected to their territory. They know the hidden paths, the café run by a childhood friend, the viewpoint only the locals talk about.

Being local means:

• understanding traditions and everyday life
• knowing how the seasons shape the region
• being able to answer questions that go beyond the tourist handbook

This is how our travelers experience authentic travel — not just tourism.

3. Certified and Professional

Passion is essential — but so is professionalism.
All our guides are:
✔ Certified or accredited when required
✔ Trained to lead groups safely
✔ Clear communicators in multiple languages
✔ Comfortable adapting to group needs and rhythms

We don’t improvise. We prepare, we train, we evaluate — continuously.

4. Human Values Above All

We look for people who:

• listen more than they speak
• are kind, patient, and caring
• respect the environment and local communities

For example, Sofia specializes in guiding groups. Her superpower? She knows how to engage, inspire and make learning fun. For her, a city is not just a place — it’s an opportunity to open curiosity and imagination.

Every guide we choose reflects the core values of ALtravel: respect, openness, and joy in sharing.

5. A Relationship, Not a Contract

We don’t just “hire” guides. We build partnerships.

Many of our guides have been with us for years — because they believe in meaningful travel just like we do. They help us design itineraries, suggest new experiences, and keep the spirit of ALtravel alive.

In the End, It’s Simple.

We choose guides who:
❤️ Love their region
🗺 Know it deeply
🎤 Can make you feel it
🤝 Care about the people they welcome

Because the right guide doesn’t just show you a place.
They help you connect with it.
And that’s where the journey truly begins.

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